My Story

A freelance product description writer from the UK!

What I can do for you and your store

Hi, thanks for taking a few moments to find out more about me and my product description copywriting service.

I know just how busy your life is right now, as you expand your store, manage deliveries and try to find time for your friends and family! I can help to share that load by handling your product sales copy. For most product descriptions my fee is just a fraction of the retail price of one single item! Read on for more details …

My story

I’m a freelance product description writer based in the UK. I write 100% original copy in natural language, perfectly targeted for your potential buyers. My product descriptions are rich in keywords, and crafted to appeal directly to the reader’s desires and aspirations.

As well as converting more site hits to sales, fresh, original content also performs better in search results pages (SERPs) from sophisticated search engines like Google, Bing and Yahoo.

I offer a really simple product description copywriting service at an incredibly low price. Usually, I write product descriptions only – please contact me directly if you need blog posts or other site content. I’m available online, seven days each week, with a guaranteed response within twenty-four hours.

I can write a single, superbly crafted description for one of your ‘feature’ products, or produce batches of shorter descriptions based on an agreed marketing formula. A set of 5 feature descriptions for special offers on your home page is a formula that works exceptionally well. Whatever you need, you’ll not find a freelance product description writer offering better value for money anywhere on line.

I’ve been working as a professional product description writer since 2012. Over the last 5 years I’ve written thousands of top-performing descriptions. I can’t guarantee that my descriptions will make it to page one of Google search results pages – but it is something that seems to happen regularly!

I cover every retail sector, including ladies fashion, electronic equipment, furniture, food and drink. I’m happy to do large-scale projects for a national retailer, or a one-off product description for a keen entrepreneur. Over the years, I’ve connected with several talented writers to help with large-scale projects. Just  message me to discuss your ideas.

I also work regularly with website developers and SEO professionals. Lately, I’ve been involved in keyword research and meta-tag creation on a number of prestigious web development projects.

My portfolio

Naturally, as a full-time product description writer I have a ‘live’ portfolio of work that I’ve completed for other retailers. As well as mainstream products like sofas, sideboards and jewellery, I’ve also handled some quite unusual copywriting assignments, including:

  • Tasting and describing luxury teas
  • Product descriptions for adult toys and lingerie
  • Ornamental shrimp accessories
  • Sales copy for shed felt (and nails)
  • Descriptions of vaping mods and sub-Ohm tanks
  • Web hosting package reviews
  • Reviews of the best chicken coops
  • Upmarket product descriptions for $35,000 wristwatches

I’ve written product descriptions for online retailers operating across the world. You’ll find my descriptions in online stores created by entrepreneurs from the USA, Australia, China, Taiwan, Japan and Europe. I routinely switch between US and UK spelling, depending on my client’s target audience.

If you need a freelance product description writer to ease your workload just drop me a line. My fees are incredibly affordable and my service is impeccable. I’d love to hear about your project, plans or ideas!


steveI’m a native English speaker and writer. I routinely adapt my copy to suit either a US or UK audience. I offer a simple copywriting service for product descriptions only. I deliver a fast turnaround, with superb quality and a 100% focus on client satisfaction. If you’d like to find out more about me and my copywriting services, please just send a few details via my contact form. I’ll be very happy to answer all of your questions.


Copywriting highlights of 2016 …

Product descriptions and blog posts for a leading roofing materials and Velux window supplier in the UK.

Descriptions of artisan Japanese coffeeware products for Yozo Otsuki’s Kurasu store.

Fun descriptions of sticky labels for the amazing Sticker Jar store.

Product descriptions for in-car desks and bags – the full product range for an Australian entrepreneur.

Site re-write of technical product descriptions for a UK supplier of laser survey equipment – including Distance Meters, Theodolites & Total Stations.

250+ vaping product descriptions (and occasional blog posts) for one of the UK’s top independent vaping equipment retailers.

Product descriptions for photocopiers, printers and print management software. This job involved uploading copy, images and specs to my client’s WooCommerce store. Check out the amazing ‘Filestar’ scanning and Cloud storage app if you have problems with document storage, archiving or retrieval!

Click here to find out just how easy it is to order premium quality product descriptions for your own store!